Company Overview

CloudEndure is a technology company specializing in cloud migration and disaster recovery, founded in 2013 by Ofer Gadish, Gilad Parann-Nissany, and Roy Feldman in Tel Aviv, Israel. Its core products leverage continuous block-level replication technology to synchronize source server data to target environments in real time, achieving sub-second recovery point objectives (RPO) and minute-level recovery time objectives (RTO). In 2019, CloudEndure was acquired by AWS, and its technology was deeply integrated into the AWS migration and disaster recovery ecosystem, becoming a key component of AWS Migration Hub and AWS Elastic Disaster Recovery (AWS DRS).

Key Milestones

Year Event
2013 CloudEndure founded in Tel Aviv, Israel by Ofer Gadish, Gilad Parann-Nissany, and Roy Feldman
2015 Launched CloudEndure cloud migration and disaster recovery platform supporting physical, virtual, and cloud instances
2018 Released CloudEndure Disaster Recovery (DR) enterprise-grade solution, expanding global coverage
2019 Acquired by AWS; technology integrated into the AWS migration and DR ecosystem
2020 CloudEndure Migration evolved into AWS Application Migration Service (AWS MGN)
2021 CloudEndure Disaster Recovery evolved into AWS Elastic Disaster Recovery (AWS DRS)
2026 Continues serving global customers as a core AWS-native DR and migration component

Core Products

Product Description
CloudEndure Migration (AWS MGN) Continuous replication-based migration service for moving servers from physical, virtual, or other cloud environments to AWS
CloudEndure Disaster Recovery (AWS DRS) Enterprise disaster recovery with sub-second RPO and minute-level RTO
CloudEndure Agent Lightweight agent installed on source servers for block-level continuous data replication
CloudEndure Console Unified management console for monitoring, orchestrating, and automating migration and DR tasks

Competitive Advantages

  • Continuous Block-Level Replication: Tracks disk changes in real time and transfers data asynchronously to the target region, eliminating the need for snapshots or periodic backups and minimizing data loss.
  • Ultra-Low RPO/RTO: Typical RPO of just seconds and RTO within minutes, ideal for mission-critical systems with stringent business continuity requirements.
  • Broad Environment Support: Compatible with physical servers, VMware vSphere, Microsoft Hyper-V, KVM, and major cloud platforms including AWS, Azure, and GCP.
  • Seamless AWS Integration: Deeply integrated with AWS Migration Hub, AWS Organizations, AWS CloudFormation, and other native services after acquisition.

Competitors

Key competitors in the cloud migration and disaster recovery space include:

Competitor Description
Zerto Continuous data protection platform for cloud migration and DR with deep cloud provider integration
Veeam Backup and recovery solutions for virtualized environments including VMware, Hyper-V, and cloud workloads
Rubrik SaaS-based data management platform offering cloud-native backup, DR, and ransomware protection
Commvault Comprehensive data management platform covering backup, recovery, archiving, and DR scenarios
Acronis Integrated backup, disaster recovery, and cybersecurity solutions for SMBs
Asigra Enterprise-grade backup-as-a-service (BaaS) and disaster-recovery-as-a-service (DRaaS)
Unitrends All-in-one backup and DR appliances and cloud services for mid-to-large enterprises