Company Overview
Jira Software is the flagship product of Atlassian, an Australian software company founded in 2002 by Mike Cannon-Brookes and Scott Farquhar in Sydney. Jira was initially launched in 2002 as an issue tracking tool for software developers and has since evolved into the world's most widely adopted agile project management platform. Used by over 100,000 teams worldwide β from startups to Fortune 500 enterprises β Jira has become the de facto standard for software team collaboration and agile delivery.
Related providers: jira
Core Products
π― Jira Software
- Scrum Boards β Sprint planning, backlog management, execution, and retrospectives
- Kanban Boards β Visual workflow management with WIP limits
- Advanced Roadmaps β Cross-team dependency management and long-term planning (formerly Portfolio)
- Reports & Insights β Sprint reports, burndown charts, cumulative flow diagrams, velocity charts
π οΈ Jira Service Management
- ITSM Service Desk β ITIL-compliant incident, problem, change, and release management
- Self-Service Portal β Knowledge base and ticket submission for end users
- Asset Management β IT asset lifecycle management
π Jira Work Management
- Business Project Management β Project collaboration for non-technical teams (marketing, HR, finance)
- Template Library β Pre-built templates for approvals, content calendars, onboarding, and more
- Forms & Automation β Custom forms and rule-driven automation
π Enterprise Features
- Jira Align β Enterprise agile portfolio management (SAFe framework support)
- Atlassian Intelligence β AI-powered search, summarization, and automation
- Marketplace β Thousands of plugins and integrations via Atlassian Marketplace
Core Strengths
Industry Standard: De facto tool for Scrum/Kanban agile project management
Highly Customizable: Custom workflows, custom fields, permission schemes, issue layouts, and dashboards
Atlassian Ecosystem: Deep integration with Confluence (docs), Bitbucket (code), Opsgenie (alerting), Compass (developer portal)
Enterprise-Grade: SSO, SAML, SCIM, audit logging, data residency, and compliance certifications
Major Competitors
- Linear β Modern lightweight issue tracking favored by startups and tech teams
- Asana β Project management platform for broad enterprise users
- Monday.com β Visual project and work management platform
- ClickUp β All-in-one productivity and project management platform
- Trello β Atlassian's lightweight Kanban tool (complementary to Jira)
- Azure DevOps β Microsoft's DevOps and project management platform