Company Overview

QuickBooks is a financial management software suite developed by Intuit (founded in 1983 by Scott Cook and Tom Proulx, headquartered in Mountain View, CA, USA). First released in 1992, QuickBooks is the most popular accounting software in the United States, serving millions of small and medium-sized businesses. It is available in both cloud-based (QuickBooks Online) and on-premises (QuickBooks Desktop) editions, covering invoicing, expense tracking, payroll, payment processing, and inventory management.

Related providers: quickbooks

Core Products

Product Name Category Description
QuickBooks Online Cloud Accounting Cloud-based bookkeeping, invoicing, and financial management
QuickBooks Desktop Desktop Accounting Locally installed accounting software (Pro, Premier, Enterprise)
QuickBooks Payroll Payroll Management Automated payroll calculation, tax filing, and direct deposit
QuickBooks Payments Payment Processing Built-in credit card, debit card, and ACH payment acceptance
QuickBooks Time Time Tracking Employee time tracking and project management
QuickBooks Live Bookkeeping Managed Bookkeeping Remote bookkeeping support from certified professionals
QuickBooks Commerce Commerce Management Inventory, order, and multi-channel sales management

Market Position

QuickBooks competes with the following providers in the small business accounting software market:

Competitor Competitive Domain
Xero Cloud accounting, small business financial management
FreshBooks Cloud accounting, invoicing for freelancers and SMBs
Wave Free accounting software, payment processing
Zoho Books Cloud accounting, financial automation
Sage Accounting software, SMB ERP solutions
FreeAgent Cloud accounting, freelancer bookkeeping
Kashoo Simple accounting, micro-business management

Key Milestones

  • 1983: Intuit founded by Scott Cook and Tom Proulx in the United States.
  • 1992: QuickBooks launched and quickly became the best-selling accounting software in the US.
  • 2000s: Expanded with industry-specific editions (Pro, Premier, Enterprise).
  • 2013: QuickBooks Online adopted as the primary platform, driving SaaS transformation.
  • 2019: Launched QuickBooks Live Bookkeeping for remote professional bookkeeping.
  • 2026: Continues to expand AI-driven financial automation features for global small businesses.