Company Overview

Shopware is Germany's leading open-source e-commerce platform, founded in 2000 by Stefan Heyne and Sebastian Hamann (originally as "shopvote"), rebranded to Shopware in 2004, and headquartered in Schoppingen, Germany. Shopware holds a leading market share in German-speaking Europe and is one of the most influential e-commerce platforms in the region.

Related providers: Shopware E-commerce Services

Products & Services

Product Type Description
Shopware Open Source Platform Self-hosted open source e-commerce system with high customizability
Shopware Cloud SaaS Cloud Service Cloud-hosted e-commerce solution
Shopware Store App Marketplace Plugin and theme marketplace
Shopware ERP Connector ERP Connector Integration with enterprise resource planning systems
Shopware B2B Suite B2B Suite B2B functionality modules for corporate procurement
Shopware Flow Builder Flow Builder Visual automation workflow engine

Milestones

Year Event
2000 Founded as "shopvote" by Stefan Heyne and Sebastian Hamann in Germany
2004 Rebranded to Shopware
2004-2026 Grew to become the leading e-commerce platform in German-speaking Europe
2026 Continues to serve global customers with innovative e-commerce solutions

Market Position

Shopware competes with the following platforms in the enterprise e-commerce market:

  • Magento (Adobe Commerce): Adobe's enterprise-level e-commerce platform
  • WooCommerce: Open-source e-commerce plugin for WordPress
  • PrestaShop: French open-source PHP e-commerce platform
  • Shopify: Leading SaaS e-commerce platform worldwide
  • Spryker: Composable e-commerce platform for large enterprises
  • Sylius: Open-source e-commerce framework built on Symfony