Company Overview

WhatsApp, founded in 2009 by Jan Koum and Brian Acton, was acquired by Facebook (now Meta) for $19B in 2014. The world's largest messaging app with 3B+ MAU. End-to-end encrypted messaging, voice/video calls, WhatsApp Business and API for enterprises.

Related providers: whatsappwhatsapp-biz

Core Strengths

Global #1 IM: 3B+ MAU, covering 180+ countries
E2E Encryption: Default end-to-end encryption for privacy
WhatsApp Business: Customer communication, catalog display, payments

Key Milestones

  • 2009:Expanded product lines and market coverage through strategic acquisitions
  • 2026:Continues to optimize communication services for global customers

Market Position

WhatsApp competes with the following providers in the communication market:

  • Slack:Shares the communication market with Slack
  • Google Cloud:Competes with Google Cloud in communication services
  • Discord:Shares the communication market with Discord
  • Twist:Shares the communication market with Twist