Overview

Cloudpipes, founded in Israel in 2013, was an early player in the API integration and automation space, positioned as "IFTTT for business." Unlike consumer automation tools, Cloudpipes gave business teams visual, reusable multi-step integration workflows (Pipes) that connect CRM, email, finance, and project management SaaS apps without code, covering the core API integration use cases.

In 2017 Cloudpipes was acquired by Zapier, and its multi-step workflow capabilities were progressively integrated into the Zapier platform. Enterprises needing multi-step conditional orchestration can evaluate current options via automation platforms.

Key Strengths

  • IFTTT for Business: Built for business teams rather than individuals, with 1 set of reusable workflows shared across departments; see automation platforms.

  • Visual Multi-Step Orchestration: Drag-and-drop 0-code flows with 3 node types (triggers, conditions, actions); see API integration.

  • Complex Data Handling: Built-in data mapping and format conversion, with a single flow chaining 5+ apps; see webhook verification.

  • Zapier Ecosystem Inheritance: After the 2017 acquisition, its capabilities joined Zapier's 7,000+ integration library, offering a clear migration path.

Product Ecosystem

Multi-Step Workflows (Pipes)

Chain triggers, conditions, and actions into complete business processes covering approvals, syncs, and notifications.

App Connectors

A connector library for mainstream SaaS tools including CRM, email, finance, and project management, ready out of the box.

Data Transformation Engine

Built-in field mapping, format conversion, and error retry mechanisms ensure cross-system data consistency.

Webhooks & Custom APIs

External systems can trigger workflows via webhooks and connect to custom REST APIs.

Limitations

  • No Longer Operated Independently: After being acquired by Zapier, the product stopped accepting new signups and legacy workflows need migration.

  • Ecosystem Disbanded: The independent community, templates, and documentation are no longer updated.

  • Functionality Fully Covered: Its multi-step capabilities were merged into Zapier, leaving limited standalone differentiation.

Use Cases

  • Business Data Sync (★★★★★): Automatically sync data across CRM, email, and finance systems; see API integration.

  • Approval & Notification Flows (★★★★): Automate approval triggers and status notifications to reduce manual work.

  • Zapier Migration (★★★★): Legacy Cloudpipes users can migrate smoothly to Zapier.

  • New Project Selection (★★): New projects should evaluate Zapier, Make, or n8n.

Pricing

Plan Status Notes
Legacy Free Discontinued Basic workflow quota
Legacy Pro Discontinued Multi-step workflows and higher quotas
Zapier Plans Current Billed under Zapier Free/Professional/Team after migration

Pricing note: Cloudpipes no longer charges independently; its features are now part of Zapier's pricing model.

FAQ

  • Can I still use Cloudpipes? The product was acquired by Zapier and is no longer operated independently; legacy users should migrate.

  • What is the relationship with Zapier? Cloudpipes was acquired by Zapier in 2017, and its multi-step workflow capabilities were integrated into the Zapier platform; see the automation platform comparison.

  • Why is it called "IFTTT for business"? It provides reusable, shareable multi-step integrations for business teams rather than single triggers for individuals; see automation platforms.

  • How should I choose now? New projects should evaluate current platforms such as Zapier, Make, and n8n.