Overview
E-Goi was founded in 2000 and is headquartered in Porto, Portugal, as a multichannel marketing platform offering 4 marketing channels: email, SMS, push notifications, and voice, with built-in CRM and automation workflows. Tracing its roots to an email marketing tool from the early 2000s, the platform expanded into a full-channel marketing system favored by businesses in Southern Europe and Latin America.
E-goi brings channel management, audience segmentation, automation, and analytics into one platform, covering everything from email marketing for beginners to full-channel outreach. The free plan supports up to 250 subscribers and 1,000 emails per month, letting businesses experience multichannel marketing at 0 cost; paid plans scale with subscriber count. For businesses that want to manage email, SMS, push, and voice in one platform, E-goi offers a fairly complete omnichannel solution.
Key Strengths
- 4 channels in one: Email, SMS, push, and voice in 1 platform covering PC and mobile reach.
- Built-in CRM: Contact profiles, segmentation, and lifecycle management in 1 unified platform; see CRM system comparison.
- 5+ automation triggers: Welcome, cart abandonment, birthday, reactivation, and events out of the box to boost marketing automation efficiency.
- Multilingual and multi-brand: 25+ languages and multi-brand accounts for cross-border and agency marketing.
- Complete free-tier experience: 250 subscribers plus 1,000 emails/month to try multichannel capabilities at 0 cost.
Product Ecosystem
Email Marketing
A drag-and-drop editor with 100+ templates, plus segmentation, A/B testing, and delivery analytics; see the email marketing platform guide.
SMS, Push & Voice
Built-in SMS sending and web/app push notifications, linkable with email sequences for instant mobile reach, plus voice calling scenarios for a multichannel loop.
Automation & CRM
5+ trigger workflows with a visual flow builder, and a CRM module managing contact profiles, segmentation, and lifecycle; see marketing automation workflows.
Multi-Brand & Compliance
Manage multiple brands and domains with 1 account, with GDPR compliance and preference management for agencies and multi-line businesses.
Limitations
- Lower recognition outside Europe: Brand influence is concentrated in Southern Europe and Latin America.
- Dated interface: Some interface areas feel dated and require a learning curve.
- Limited advanced automation: Complex branching and AI optimization lag leading platforms.
- Limited Chinese support: Interface is mainly English/Portuguese with limited Chinese localization.
Use Cases
- Multichannel marketing (★★★★★): Email + SMS + push + voice in 1 platform for multi-device reach.
- Ecommerce and retail (★★★★★): Cart recovery, promotions, and loyalty campaigns run automatically across channels.
- Agencies and multi-brand (★★★★☆): Manage multiple brands and domains with 1 account.
- Southern Europe/Latin America markets (★★★★☆): Strong multilingual support with mature local reach.
- Teams needing deep automation (★★★☆☆): Consider ActiveCampaign or Mailchimp.
Pricing
| Plan | Price | Details |
|---|---|---|
| Free | $0 | 250 subscribers + 1,000 emails/month, core channels |
| Essential | $15+/mo | Billed by subscriber count, unlocks automation and more channels |
| Pro | $45+/mo | Advanced automation, advanced CRM features, and priority support |
Note: Pricing is subject to the official website; paid plans scale with subscriber count.
FAQ
- How does E-goi compare to Mailchimp? E-goi covers 4 channels (email, SMS, push, voice) with built-in CRM for stronger omnichannel reach, while Mailchimp is more mature in email features and integrations.
- Which channels does E-goi support? Email, SMS, push notifications, and voice, all executable through automation.; see email marketing platform guide.
- What does the E-goi free plan include? Up to 250 subscribers and 1,000 emails per month, enough to start at 0 cost.; see email service provider comparison.
- Does E-goi support Chinese? The interface is mainly English/Portuguese with limited Chinese support, so English content is recommended.; see email service provider comparison.