Overview

E-Goi was founded in 2000 and is headquartered in Porto, Portugal, as a multichannel marketing platform offering 4 marketing channels: email, SMS, push notifications, and voice, with built-in CRM and automation workflows. Tracing its roots to an email marketing tool from the early 2000s, the platform expanded into a full-channel marketing system favored by businesses in Southern Europe and Latin America.

E-goi brings channel management, audience segmentation, automation, and analytics into one platform, covering everything from email marketing for beginners to full-channel outreach. The free plan supports up to 250 subscribers and 1,000 emails per month, letting businesses experience multichannel marketing at 0 cost; paid plans scale with subscriber count. For businesses that want to manage email, SMS, push, and voice in one platform, E-goi offers a fairly complete omnichannel solution.

Key Strengths

  • 4 channels in one: Email, SMS, push, and voice in 1 platform covering PC and mobile reach.
  • Built-in CRM: Contact profiles, segmentation, and lifecycle management in 1 unified platform; see CRM system comparison.
  • 5+ automation triggers: Welcome, cart abandonment, birthday, reactivation, and events out of the box to boost marketing automation efficiency.
  • Multilingual and multi-brand: 25+ languages and multi-brand accounts for cross-border and agency marketing.
  • Complete free-tier experience: 250 subscribers plus 1,000 emails/month to try multichannel capabilities at 0 cost.

Product Ecosystem

Email Marketing

A drag-and-drop editor with 100+ templates, plus segmentation, A/B testing, and delivery analytics; see the email marketing platform guide.

SMS, Push & Voice

Built-in SMS sending and web/app push notifications, linkable with email sequences for instant mobile reach, plus voice calling scenarios for a multichannel loop.

Automation & CRM

5+ trigger workflows with a visual flow builder, and a CRM module managing contact profiles, segmentation, and lifecycle; see marketing automation workflows.

Multi-Brand & Compliance

Manage multiple brands and domains with 1 account, with GDPR compliance and preference management for agencies and multi-line businesses.

Limitations

  • Lower recognition outside Europe: Brand influence is concentrated in Southern Europe and Latin America.
  • Dated interface: Some interface areas feel dated and require a learning curve.
  • Limited advanced automation: Complex branching and AI optimization lag leading platforms.
  • Limited Chinese support: Interface is mainly English/Portuguese with limited Chinese localization.

Use Cases

  • Multichannel marketing (★★★★★): Email + SMS + push + voice in 1 platform for multi-device reach.
  • Ecommerce and retail (★★★★★): Cart recovery, promotions, and loyalty campaigns run automatically across channels.
  • Agencies and multi-brand (★★★★☆): Manage multiple brands and domains with 1 account.
  • Southern Europe/Latin America markets (★★★★☆): Strong multilingual support with mature local reach.
  • Teams needing deep automation (★★★☆☆): Consider ActiveCampaign or Mailchimp.

Pricing

Plan Price Details
Free $0 250 subscribers + 1,000 emails/month, core channels
Essential $15+/mo Billed by subscriber count, unlocks automation and more channels
Pro $45+/mo Advanced automation, advanced CRM features, and priority support

Note: Pricing is subject to the official website; paid plans scale with subscriber count.

FAQ

  • How does E-goi compare to Mailchimp? E-goi covers 4 channels (email, SMS, push, voice) with built-in CRM for stronger omnichannel reach, while Mailchimp is more mature in email features and integrations.
  • Which channels does E-goi support? Email, SMS, push notifications, and voice, all executable through automation.; see email marketing platform guide.
  • What does the E-goi free plan include? Up to 250 subscribers and 1,000 emails per month, enough to start at 0 cost.; see email service provider comparison.
  • Does E-goi support Chinese? The interface is mainly English/Portuguese with limited Chinese support, so English content is recommended.; see email service provider comparison.