Overview
Timely was founded in 2015 and is headquartered in the United States. It is an automatic time tracking platform in the productivity space built around Memory AI. It captures activity across apps, documents and meetings in the background to build a minute-by-minute private timeline, and AutoSheet AI converts that data into one-click approvable timesheet drafts, so teams stop manual timing and end-of-day recall.
Timely targets agencies, consultancies, software and service teams, and stresses a privacy-first, non-surveillance approach: no keystroke logging, no automatic screenshots, timelines visible only to the user, with sharing fully controlled by the user. As of 2026, Timely serves 5,000+ businesses in 160 countries with a 4.8/5 G2 rating. It competes with manual timing tools such as Toggl Track and AI timesheet tools such as TimeCamp. For overall selection, see productivity tools collection.
Key Strengths
- Truly hands-free tracking: Memory AI captures all app and document activity in the background and classifies it automatically, removing the core pain of forgetting to start or stop a timer.
- AI-written timesheets: AutoSheet turns the timeline into one-click approvable drafts, with a weekly timesheet claimed to finish in under 2 minutes, slashing the entry burden.
- Privacy-first, not surveillance: No keystroke logging, no default screenshots, private timelines with user-controlled sharing lead to higher adoption and lower trust cost.
- Scale and reputation: 5,000+ businesses in 160 countries with a 4.8/5 G2 rating, ranking among the top of roughly 700 time trackers.
- 50+ integrations and calendar sync: Connections to Asana, Trello, Jira, Google Calendar, Outlook, Teams and QuickBooks let work data flow into existing workflows.
Product Ecosystem
Memory Timeline
Memory AI records app, document, web and meeting activity in the background into a minute-by-minute private timeline, with editable, mergeable or deletable entries as the AI learns personal work patterns.
AutoSheet AI Timesheets
Converts the timeline into timesheet drafts organized by project and client for one-click approval and submission, with Locked Time to prevent edits after submission.
Calendar & Automatic Capture
Google Calendar and Outlook integration counts meeting time automatically; desktop and mobile clients capture continuously, while work on uninstalled devices can be entered manually.
Team & Capacity Views
The People Dashboard shows live hours, capacity and utilization per member to surface bottlenecks and overload, while Time Planning schedules on real data.
Billing, Reporting & Invoicing
Billable rates separate billable from non-billable hours, cost rates and invoicing turn hours into revenue, and reports analyze by project, client and member.
Limitations
- Higher price point: Paid plans run from about $11-28 per user per month, above basic tools like Toggl or Clockify and a real barrier for budget-sensitive teams.
- AI classification needs review: Automatic classification occasionally assigns time to the wrong project, so users still review before submitting - not fully zero-touch.
- Client-dependent capture: Work on devices without the desktop or mobile client is not captured automatically and needs manual entry, risking gaps across devices.
- Limited free plan: Team reports, approvals, budgets and integrations sit mainly in paid tiers, leaving the free plan suited to individual trials.
Use Cases
- Professional service teams that want effortless capture (recommended ★★★★★): Automatic timelines replace manual timing and improve billable hour accuracy; see freelance work management tips.
- Managers making decisions on time data (recommended ★★★★): The People Dashboard and capacity views support scheduling and bottleneck detection.
- Teams sensitive to employee monitoring (recommended ★★★★★): The privacy-first design lowers resistance and raises adoption, evaluated with remote team management tools comparison.
- Budget-sensitive small teams (recommended ★★★): Paid pricing is higher, so try the free plan or use Toggl Track to lower the barrier.
Pricing
| Plan | Price | Key Features |
|---|---|---|
| Free | $0 | Basic automatic timeline, limited projects, individual use |
| Essential | About $11/user/mo (annual) | Automatic timeline, AI timesheets, basic reports, 1 integration |
| Advanced | About $16/user/mo (annual) | Team views, approvals, budgets, multiple integrations, invoicing |
| Unlimited | About $22-28/user/mo (annual) | All features, cost rates, advanced reports, SSO |
Note: Prices are industry-scale estimates of common annual tiers; exact pricing depends on the official site, which usually offers a free trial and discounts for annual billing.
FAQ
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Does Timely really need no manual timing? Yes. Memory AI records app, document and meeting activity in the background into a timeline with no timer clicks, and AutoSheet turns the timeline into one-click approvable drafts - see productivity tools collection for the overall approach.
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Does Timely monitor employees? No. Timely is privacy-first: no keystroke logging, no default screenshots, timelines visible only to the user, and sharing is fully user-controlled - a low-resistance way to log time, with team adoption covered in remote team management tools comparison.
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How do I choose between Timely and Toggl Track? Timely leads with automatic capture and AI timesheets for teams that will not click timers; Toggl Track offers simple one-click timing and a strong free tier for budget-conscious or individual use - see Toggl Track.
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Can I use the free plan? Yes. The free plan offers a basic automatic timeline and limited projects for individuals to experience the core; team reports, approvals and budgets need paid tiers, evaluated with remote team management tools comparison.
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How do I keep AI classification accurate? The AI learns personal work patterns and improves continuously; before submitting, users can edit, merge or delete entries, and Locked Time prevents changes after submission, keeping time data trustworthy - see productivity tools collection for time governance ideas.