Plausible is an open-source, privacy-friendly web analytics tool founded in 2019 in Tallinn, Estonia, with an about 1KB script, no cookies, and out-of-the-box GDPR compliance, with cloud hosting from $9/month and free self-hosting, used by 1,000,000+ websites.
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Matomo (formerly Piwik) was founded by Matthieu Aubry in 2007 in Auckland, New Zealand, as an open-source web analytics platform with 100% data ownership, used by 1,000,000+ websites, offering self-hosted and cloud deployment with GDPR compliance by default.
Fathom Analytics is a privacy-first website analytics tool founded in 2018 by Jack Ellis and Paul Jarvis in Canada, tracking traffic without cookies with a script of only about 2KB and native GDPR compliance, serving as a privacy-friendly alternative to Google Analytics.
Simple Analytics is a privacy-first web analytics service founded in 2018 in the Netherlands, completely cookie-free with no personal data collection and out-of-the-box GDPR compliance, using an about 2KB single-pixel script with reference pricing from $9/month.
Counter is a minimal, privacy-friendly web analytics tool based in the United States, tracking traffic without cookies and defaulting to GDPR compliance, offering a lightweight alternative to Google Analytics with real-time core metrics.
Clicky is an established real-time web analytics tool launched in 2005 by Roxer Software, known for visitor-level tracking, heatmaps, and session recording, with a free plan covering about 3,000 page views per day.