Cold Email Sending Strategies: Building Email Reputation for New Domains
New domains or IPs face reputation challenges when sending emails. This article covers cold start strategies to quickly build email sending reputation.
New domains or IPs face reputation challenges when sending emails. This article covers cold start strategies to quickly build email sending reputation.
SPF, DKIM, and DMARC are the three core email authentication protocols. This article explains their principles and configuration methods in detail.
Email deliverability affects whether your emails reach the inbox. This article details SPF, DKIM, and DMARC authentication configuration.
Transactional and marketing emails are essential for website operations. Detailed guide on SendGrid and Mailgun setup, SPF/DKIM/DMARC configuration, and troubleshooting.
Email deliverability directly impacts marketing ROI. This article provides an in-depth review of 8 major tools including GlockApps, Postmark, MXToolbox, and Mail-Tester, covering pre-send testing, real-time monitoring, blacklist detection, and authentication configuration checks.
In May 2026, the IETF published the new DMARC standard RFC 9989/9990/9991, replacing RFC 7489. Core logic is unchanged, but np/psd tags are added and pct/rf/ri retired — senders should audit SPF/DKIM alignment now.
BIMI is the reward for solid email authentication: once SPF/DKIM/DMARC are in place and enforced, Gmail, Apple Mail, and others can display your brand logo in the inbox. This article covers how BIMI works, the DMARC prerequisite, and the setup steps.