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Customer Lifecycle

Customer Lifecycle organizes provider reviews, product comparisons, and news around marketing growth and customer operations so readers can research product differences, service quality, use cases, and industry changes.

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Klaviyo

United States

Klaviyo is an e-commerce marketing automation platform founded in 2012 in Boston, USA, with 2023 revenue above $700 million, offering a free plan with 250 contacts, coordinated email and SMS, and deep integration with Shopify and other major platforms.

Gladly

United States

Gladly is a people-centric conversational customer service platform founded in 2014 in San Francisco, serving large retail brands such as Ulta Beauty and Tory Burch. Omnichannel customer profiles with AI assistance turn every interaction into customer lifetime value.

Kissmetrics

United States

Founded in 2008 by Hiten Shah and Neil Patel in San Francisco, California, Kissmetrics is a pioneer of People-Based Analytics for customer behavior, having introduced cohort analysis and surpassed 100,000 business users by 2012.

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