Adobe Analytics is an enterprise-grade, cross-channel data analytics platform that evolved from Omniture, acquired by Adobe in 2009 for $1.8 billion and adopted by over 80% of top global retail brands. Its dozen-plus attribution models and Adobe Sensei AI make it the standard analytics foundation for large retailers, media, and financial firms.
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Chartbeat is a real-time content analytics platform founded in New York in 2009, purpose-built for news media and content publishers and serving 60,000+ websites globally. Known for approximately 5-second real-time data, headline A/B testing, and audience engagement analysis, it is the newsroom's command center.