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User Behavior

User Behavior organizes providers, company profiles, and industry news around related products, services, and industry information so readers can research product differences, service quality, use cases, and industry changes.

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Google Analytics

United States

Google Analytics is the world's most widely used free web analytics tool, adopted by about 85% of sites using a traffic analysis tool (W3Techs). The GA4 event model processes 25 million events per month free, deeply integrated with Google Ads and BigQuery.

Amplitude

United States

Amplitude is a product analytics platform founded in San Francisco in 2012 and listed on Nasdaq in 2021, known for its event-driven model with funnel, retention, path analysis, and A/B testing. The free tier offers 10,000 monthly events and Growth starts around $49-99 per month, making it a top choice for SaaS product teams.

Countly

United Kingdom

Countly is an open-source product analytics platform founded in 2012 in London, offering self-hosted and cloud deployment with native mobile and web analytics, crash reporting, push, and A/B testing, with 15,000+ deployments worldwide per official materials.

Crazy Egg

United States

Crazy Egg is a user behavior visualization analytics tool founded in 2005, known for click heatmaps, scroll maps, session recording, and built-in A/B testing, with Basic plans from about $29/month to help websites optimize conversion.

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